Brighton, Great Britain
Rough Agenda Ltd, Event Organizer
- Rough Agenda, C/O SiteVisibility, King Place Suite, 3 King Place, Brighton, BN1 1GA
- www.roughagenda.com/
About Organizer Rough Agenda Ltd
We started by organizing a meeting in a pub, which became the world’s biggest (and we think best) search conference, and ended up launching a bunch of other popular marketing conferences. It’s been a fun journey so far, and we’re just getting started.
HOW IT ALL STARTED
Once upon a time, Kelvin decided it would be cool to get a bunch of SEO buddies together in a pub to talk shop. The idea was to share ideas and talk about all the interesting things we can’t talk about with anyone outside the industry for fear of them falling asleep.
Word got around, and more people showed up than he expected. So the next time he booked a bigger room…again, more and more people showed up.
WE REALIZED WE MIGHT BE ON TO SOMETHING
A free industry conference, talking about real issues, with practical advice from people who know what they’re talking about. brightonSEO was born.
Since then, we have seen the conference grow into the beautiful, if dauntingly large, thing it is today.
Held at the Brighton Centre, the largest conference venue in the city, brightonSEO is the largest search marketing conference in the world.
We now have over 4000 delegates clamoring for tickets from all over the UK and further afield. We are giving away thousands of free tickets, which we now have to do by ballot because the ticketing websites are crashing with demand!
Of all the search conferences in the world, we think it’s the biggest and the most fun (but then we’d be saying that, wouldn’t we?).
“A long way from a room above a pub”
BRANCHING OUT
With such a high demand for tickets, we decided to branch out and help people dig deeper into a particular topic with our smaller conferences; MeasureFest, Affiliate Huddle, the Paid Social Show, and the Search Advertising Show.
We also run training workshops the day before brightonSEO where people can learn directly from experts in their field.
brightonSEO has its series of fringe events for socializing, networking, and seeing our beautiful city.
WHAT WE’RE ABOUT
We’re about having fun, being real, and most importantly, educating as many people as possible about the ever-expanding, fast-paced industry that is digital marketing.
If we had to sum up our mission in one sentence, we would say
“Helping marketers meet, learn, and do their jobs a little better”.
OUR EVENTS
The main way we help digital marketers meet, learn, and do their jobs a little better is by organizing a series of digital marketing events.
These aren’t like the usual digital trade shows, where you’re herded around a bunch of booths while overzealous salespeople shove business cards in your face.
And they’re not like most digital conferences, where you have to remortgage your house to sit in a generic hotel or football club function room and get generic advice.
We’re digital marketers, not event organizers who run SEO conferences one week and pharmaceutical conferences the next.
We worry about how to run a decent event first and how to make money later, which is mostly the opposite of the rest of the industry.