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Your company wants to participate in a trade show and you have been put in charge of providing and organizing the event. After the initial horror of being responsible for such a large-scale event passes, the question arises: “How to build an exhibition stand. Judging by the fact that you’re reading this article, you’ve started a Google search for “Ready or complete guide to build an exhibition booth.” We’ve been waiting for this, so we’ve prepared exactly what you’ve been looking for.

The cost of an exhibition stand depends on its size and the materials that exhibitors plan to use in the construction. This is only the price to build the trade booth. This central part of the general cost of an exhibition is only 60% of the total cost estimate for the event. So, how much does it cost to build an exhibition booth?

Each company determines its budget for exhibiting. Usually, future cost estimates are generated based on spending in previous periods, adjusted for inflation and wage increases. After the responsible department has formed a budget for the Messe, marketers do the preparatory work and start looking for the exhibit contractor.

Different stand types strike the imagination, especially when you visit an international exhibition. A booth at an exhibition is a special construction, the purpose of which is to demonstrate the personal features of the exhibiting company and to draw attention to its products from the visitors to the event.

A stand at an exhibition is a business card of any company. Stand types and exhibition design can tell a lot about their owners. Therefore, large companies with famous brands try to make their exhibition structures stand out as brightly as possible.