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Showcasing products or advertising services at the exhibition is critical for any company that pursues to attract new customers and grow the business. And making a presentation at the exhibition in Düsseldorf means raising brand awareness on the international level. It is here where numerous exhibitions in different areas are held, so the city has rightfully earned the status of the center of world most important exhibitions.

Exhibition stands are built for very different purposes. But they have one common mission: ensuring your company made itself known to a broader range of audience. If you’re planning to increase the recognition of your company, find new prospective partners, then it’s high time to take your place at a specialized exhibition in Germany.

It might seem there’s nothing complicated in building an exhibition stand. But when it comes to reality, you may encounter many pitfalls along the way. If you plan to participate in a trade show or any other similar event, then it’s time to think about the basics of booth design and building. Find out what an exhibit stands is, what are the design peculiarities, and how to realize a successful project without unnecessary stress and tension.